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This should be interesting......

This will get the collectors talking. Not surprised by the AFL'S decision to cash in, as you say mike it's a compliment to dave and co at footycards.com.au. I'll be interested to see if this means the afl are trying to get rid of the competition? Any one else have a opinion?
 
Select are still trying to dicredit the brilliant work Dave has done -

"The AFL has decided to issue authorised cards after rogue producers have created unofficial versions in the past."

I don't know how the market will be for these, considering they r being released before the actual draft. Some of the players featured may not even end up on an AFL list, making their collectability very limited in my opinion. Considering how many team collectors r out there, i for one won't be buying a single card until i know who Richmond picks up.
 
To be fair the first lot of quotes in that article are attributed to some suit from the AFL, not a rep from Select, so I'm curious to know if the push came from Select, threatened by a competitor, or if it was the AFL/AFLPA trying to cut in on an unlicensed product and get their share of the loot.
 
Two interesting articles in yesterdays Age as well, pretty much bagging the whole idea of a junior set, too much pressure on young players that may not even make AFL level.

'Draft hopeful' playing cards spark concern

Jared Lynch

June 2, 2012

AFL DRAFT hopefuls are getting their faces on collector cards this year in a venture that is puzzling sport psychologists and recruiters.
The league said its latest merchandising venture would promote 78 of its ''brightest young prospects'' while halting rogue traders from producing unauthorised versions.
But a leading performance psychologist questioned the league's motives. Dr Phil Jauncey said it could create further stress for young people in one of the biggest years of their lives.
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''First, I'm surprised that they are doing it for kids nobody really knows, and second, I'm worried that now if I have got a card with my picture on it, what message is that giving me? And what is that going to mean for the people recruiting these people?'' Jauncey said.
''We expect someone when they go into professional sport to act professionally. You go to any local high school and think how professional all the teenagers are in year 12. Any extra pressure we put on them trying to make that transition from being a teenager to a mature responsible adult is tough, and there are a lot of pressures in professional sport anyway.
''I'm not against it. I'm just puzzled by it and there could be some possible ramifications. But I'm certainly not advocating it either. I'm surprised, that's all.''
Jauncey said the cards could be positive, helping create belief in some young players and bettering their on-field performances. ''It might even strengthen their ego and they'll play better.''
But he was also worried it could set too high a standard too soon. ''I'm really worried about people's overall expectations, not just as a player but as a person.''
Jauncey wasn't alone in his bewilderment. One club recruiter contacted by The Saturday Age yesterday thought it was a joke, while Collingwood recruiting manager Derek Hine said he was concerned about young players' welfare.
''I can understand where the league is coming from in terms of promoting the competition, the championships, the draft,'' Hine said.
''[But] there have been numerous cases where players have been touted as potential draftees and they've had a news crew sitting in their lounge room and they haven't been picked up. It's those types of instances we've got to be really mindful of.''
AFL media manager Patrick Keane said last night that potential draftees were well aware of the coverage and the demands of the draft, while league national talent manager Kevin Sheehan said draft hopefuls knew that there were no guarantees of being picked by a club.
''You can have non-selection right through your career. They're aware that publicity goes with the territory and it doesn't guarantee you may or may not be picked up,'' Sheehan told the AFL's website.
''All of their local papers will have had them as contenders anyway. They would have had write-ups just by being in their state under-18 team.
''Kids are used to it. At some stage in their sporting lives, whether it's in their community or their country town or even somewhere like Melbourne, their face will be in the media.''
Sheehan said the cards would not be a reflection of players certain to be drafted, but more an indication of those in contention.
Thirty of the 78 hopefuls will be chosen from the Australian Institute of Sports/AFL development program and printed in ''signature sets''. Sheehan said the All-Australian panel would select the others after the NAB AFL Under-18 Championships ''on the basis of performance, but not exclusively''.
He said the players would share in the revenue from the cards.


Read more: [URL='http://www.theage.com.au/afl/afl-news/draft-hopeful-playing-cards-spark-concern-20120601-1znfg.html#ixzz1wgF49P9G[/QUOTE']http://www.theage.com.au/afl/afl-news/draft-hopeful-playing-cards-spark-concern-20120601-1znfg.html#ixzz1wgF49P9G[/URL]
Click to expand...

What's in the cards for glorified boys?

Greg Baum

June 2, 2012


ONCE, a footy card would display a photograph of a player and details of his exploits: typically, 100 or more games, a best-and-fairest or two, perhaps a Brownlow and a premiership. These comprised the worth of the player, obviously, but also the worth of the card. They made it collectable.
The legend on any one of the AFL's latest set of footy cards might read something like this: 'Tidied his room, did some of his homework, mostly eats his greens, hasn't pulled his little sister's hair for nearly a year, has his mum's permission to stay the night at the big AFL/AIS slumber party."
Of course, it won't. It will list for each bum-fluffy boy a series of so-called football achievements, precocious in themselves, but inconsequential in the greater scheme, since even those many who fail to make it in league football - the majority - have behind them fat catalogues of important-sounding junior decorations and citations.
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It will lionise a schoolboy, a teenager, not yet educated, still half-formed, who should be collecting footy cards, not appearing on them. Some won't be eligible for the draft until next year. It will announce, tacitly, that there is nothing here to collect, and so ought to make the card uncollectable.
But it won't, because the AFL is in the grip of a kiddy fetish. If you think that is too strong, alter the picture slightly: these are not teenage boys aspiring to play football, but teenage girls aspiring to modelling careers, printed up on cards, their virtues highlighted, their assets quantified, to be swapped around the playground. Exploitation manifests in many forms.
The AFL's rationale is that there is money in it, that pirates were making that money instead of the AFL and that young football stars were going to be exposed sooner or later anyway. The money, it is quick to add, will be shared around. The money argument is not worth having. The exposure argument is. The AFL's recruitment process remains gloriously inexact. Kevin Sheehan, the AFL's veteran and indefatigable national talent manager, acknowledges that the players who appear on the kiddy cards cannot be considered as certainties to be drafted, but more as a sample of the contenders.
Simply, not all will be drafted. Of those who are, not many will make it. History says so. The class of 2012 has only hopes and expectations, but now those hopes and expectations will be raised as never before, and commercialised, and formalised, and broadcast.
And dashed. Sheehan says today's teenagers are better equipped to deal with that reality, suddenly able to deal, Kipling-esque, evenly with triumph or travail. But they still are teenagers, outwardly cocksure, but inwardly wondering; teenagers with heads full of dreams, who if they fail to realise those dreams can never live it down because of what will become the most macabre set of sporting cards of all, the anonymous but mocking subset in the bottom draw that asks tacitly about those who for whom it did not happen: what happened?


Read more: http://www.theage.com.au/afl/afl-news/whats-in-the-cards-for-glorified-boys-20120601-1znfp.html#ixzz1wgFDR4Nf
Click to expand...
 
Hahaha. Look forward to Selects Kiddie footballers set. Lol

Some great points made in the articles.
 
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