I got bored and rebranded the Perth Wildcats.

[Fleer57]

Basically I hate their current brand, and they change it every few years entirely. I wanted to come up with a brand that won't date so quickly. It has more of an NBA feel, one that I think the NBL could learn a lot from. NBL brands, in my opinion, are incredibly tacky. Sponsor logos slapped all over everything, too many colours and effects etc.

This won't be everyone's cup of tea, I just thought i'd share it for fun

CURRENT LOGO:

NEW CONCEPTS:

 

[muzikandme]

I like it mate, hell of a lot easier on the eyes and something that would sell better.

 

[ben82]

love it mate, the poster looks awesome. I love the scratch marks theme

 

[Mr Paparazzi]

Looks awesome mae but hoping your not thinking Daniel Johnson to Perth

 

[Fleer57]

Looks awesome mae but hoping your not thinking Daniel Johnson to Perth

haha no, just chose the most generic surname i could think of...

 

[BruzDB]

Not bad. Not a fan of that jersey though.

Its about time for a new logo. They have had the current one for about 13 years.

 

[Fleer57]

Not bad. Not a fan of that jersey though.

Its about time for a new logo. They have had the current one for about 13 years.

agreed, their current logo stinks, the previous "coke wildcats" logo was actually a lot better, and I even prefer their early 90's black + gold brand to the current one!

 

[BruzDB]

I wouldn't mind if they got rid of the red and went back to black and gold too.

 

[nichj99]

Still better than the Melbourne Tigers logo...!

 

[KB.]

Looks pretty slick. You should have a go at sending it to the club and seeing what they think as it might inspire them.

 

[JAMMIN]

Still better than the Melbourne Tigers logo...!

Everything is better than the new Melbourne Tigers logo

 

[loafic]

looks killer dude... jersey im not so crash hot about, but logo, court and cap look impressive - well done!

 

[Fleer57]

Looks pretty slick. You should have a go at sending it to the club and seeing what they think as it might inspire them.

I actually do contract design work for the agency who has the Wildcats account... but they haven't shown any interest in a rebrand. I just thought i'd do it for fun. I put it to a vote on my FB page which team needs to be rebranded and Wildcats got the most response. I might have a crack at the Wizards next - some of the worst logos in sports history.

 

[Fleer57]

Kind of unrelated to basketball, but here are some random ad concepts I came up with for other companies. I set myself a 24 hour challenge for the whole lot. Thought i'd share for a bit of fun

http://www.danielabela.com/24-hour-creative-challenge-household-items/

 

[brentus777]

Love it... And I hate the nbl! Looks like a professional organisation I'd actually like to go see and spend money with... Unlike any of the the gimmick nbl branding out there currently